I am Mohsin Mehdi Hassan (a.k.a Mohsin Fancy). I am Freelance graphic designer, currently based in Calgary, AB, Canada and originally from Karachi, Pakistan. I have specialization in the fields of corporate identity design, website design, print design and branding with the majority of my time spent designing and implementing promotions for businesses such as logos, websites, letter head, business cards, packaging and much more. Although I am just 26 years of age, I have multitude of experience, gained my first freelance design job at the age of 17.
As I am very passionate about art and design, so initially I started working as a designer in my community institutions for few years. The job was to design flyers, promotion materials and event related designs. From that time I started working as a freelance designer and involved in many different projects related to Website Design and graphic design. In 2009, I joined Sabium Technologies as a Website Designer/Graphic Designer where I worked part-time for 2 months. Main projects included Shades branding, Crank Mailer branding and designed website of Sabium Technologies. In 2010, I was associated with Lowe and Rauf as an internee. After graduation, I joined Lowe and Rauf as an Art Director. Although I was only with Lowe and Rauf for 5 months, it was a fruitiful and learning experience for me to work alongside team of such talented individuals and a great privilege to have the opportunity to work with some of the world’s most vaunted brands such as Vim, Knoor, Lifebuoy, Johnsons & Johnsons, Surf Excel and Close Up. Although this was a full time job, I still managed to do freelance design on the side during this time.
Since childhood, I was interested in arts, but completed my secondary school and high school majoring in Science and engineering respectively. During vacations I did some certification courses in 3D Studio Max, Adobe Photoshop, Adobe Illustrator, Adobe Dreamweaver and Basic HTML from community based institutions. After that I joined Indus Valley School of Art and Architecture (IVSA), one of the renowned and finest art institutions in Pakistan. I finished my Bachelors degree in design in 2010 from there. I was awarded Distinction for my thesis project. The project was based on the map system of Karachi, which includes tradition and digital map solution for the city of Karachi. The project was highly appreciated among faculty and visitors came to view the IVS Degree Show 2010.
Brand identity design (Logo, Manual. Animated logo), Print Design (Stationery Poster, Brochure), Editorial Design (Magazines, Book, Booklet Profile and manual), Packaging ( Applied Design), Web Design & Development, Photography (Outdoor Photo shoot, Street Photography), Editing( Image Enhancement, Retouching, Cropping and other related), Illustration (Character Design, Vector Art and more), Search engine optimization (On page Optimization)